Real brands, built with purpose
Each project is shaped by clarity, consistency, and a deep understanding of the brand behind it.
MARTINALI SKIN
I collaborated with Martinali Skin to create considered visual content that reflected the brand's calm, refined approach to skincare. The focus was on capturing both the product and the personal story behind the brand, resulting in imagery that felt elevated yet approachable.
Selected photography from this project was featured in Essex Life Magazine, marking my first published client feature. The work showcased a cohesive visual narrative designed to feel timeless, intentional, and aligned with the brand's identity.
SUMMER ROSE BEAUTY
I worked with Summer Rose Beauty to create a set of professional headshots designed to reflect both expertise and approachability. The focus was on capturing confident, natural imagery that would help build trust and connection with potential clients.
These headshots now form a key part of the brand's visual identity, supporting a polished and personal online presence that aligns with the high-quality, tailored beauty services on offer.
BACKSTAGE CENTRE
I worked alongside students from the BA (Hons) Costume Design programme at the Bakcstage Centre to photograph a series of finished garments. The focus was on capturing the detail, structure and movement within each design, allowing the craftsmanship and creative intent behind the work to take centre stage.
Through considered lighting and composition, the imagery highlights the individuality of each costume while providing the students with polished visuals to support their portfolios and professional presentation.
LEE'S OF LEIGH
I led the rebrand for Lee's of Leigh, a well-established local decorating business with a strong community presence. The focus was on creating a clear, recognisable visual identity that felt modern while remaining practical and approachable for a trade-based brand.
The logo and core brand elements now form the foundation of their visual identity across both digital and offline touchpoints, supporting consistent recognition within the local area. While the vehicle signage and printed advertisements were produced separately, the branding itself was designed to translate seamlessly across these real-world applications.
ESSEX CLEAR EARS
I was commissioned to design the logo for Essex Clear Ears, creating a clear and approachable visual identity suited to a healthcare-focused business. The aim was to develop a mark that felt professional, trustworthy, and easily recognisable within the local community.
The logo now forms the foundation of the brand and has been applied across a range of physical touchpoints, including shop signage and uniforms. While additional promotional materials were produced separately, the branding itself was designed to translate seamlessly across both digital and offline environments.
PERINATAL PSYCHOLOGIST
I designed a clean, welcoming website for a perinatal psychologist, with a focus on clarity, accessibility and trust. The goal was to create a digital space that reflected the empathetic and professional nature of the practice, while making it easy for potential clients to find information and take the next step.
The website now acts as both an informative resource and a supportive introduction to the services offered, clearly presenting Dr Lauren's expertise in a way that feels calm, reassuring, and approachable.
Summer Hurley (Summer Rose Beauty)
"Amy is incredible at what she does.
She made me feel so welcome, and
my headshots turned out great"
DONE FOR YOU DESIGN & CONTENT
Support designed to evolve with your brand
